A Tale of Two Wheels: Bike and Roll's Exporting Saga
What started as a grassroots initiative to get people out and about on bikes, touring our nation's capital on two wheels, has progressed and transformed into an established and respected multi-city tour and rental operation. Bike and Roll has come a long way in its near two decades of tours, and part of this growth includes strategically marketing our brand on an international level in order to export our tourism products and bring more visitors to D.C. In part, this has been done by working with groups such as Destination DC and S.B.A. and receiving a grant from the Department of Small and Local Business Development to fund international sales missions.
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